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Barton "Bart" James Christner, M.F.A., B.S.

UX Leadership; executive-level project management & design

Barton James Christner

20250101 USA WALMART UPDATED SPARK LOGO

20250101 USA WALMART UPDATED SPARK LOGO

Walmart's redesigned "Spark" logo, its eight-pointed asterisk-like mark simplified with rounder, less tapered rays, unveiled as part of the company's first major brand refresh in years, alongside the new mark displayed on a store's exterior signage. Walmart is headquartered in Bentonville, Arkansas; the specific store shown in the photograph could not be identified.

The card

Works Cited

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